Client: Lewis Donnelly
Date: September 2019
Lewis Donnelly is an illustrator based in the North East of England who draws skulls, monsters and aliens. We worked with Lewis to help refresh and establish his new personal identity.
The new logo plays a big part in the identity by being the inspiration for the look and feel that is carried throughout the branding. Based on feeling bubbly and energetic; the logotype fits the personality of the brand perfectly.
The new branding looks at taking the style of Lewis's illustrations and turning them into something that can be used with ease. The vibrant colour palette and the flexibility of the design, presents Lewis with plenty of freedom to help grow his personal brand wherever he chooses.